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Listed below are a number of self-assessments developed by EC Stratagems. A self-assessment is a quick, easy-to-complete form that can give you an idea of where you stand in that field. Every self-assessment comes complete with scoring instructions and a guide to a fast interpretation of your results.
Pick one that covers an area of interest to you. You can download a pdf file that you can view with Adobe Acrobat® or print to take the self-assessment. If you need to get a copy of Adobe Acrobat Reader®, click here…
- Business Model Assessment
- This brief self-assessment will give you a baseline on how effectively your business model is working. Think of the way your business is organized and your customers, or potential customers. With those thoughts in mind, take this quick self-assessment.
- Strategy Basics
- Are you a strategic-thinker? Do you understand the value strategic thinking can bring? Before we begin our discussions, take this short self-assessment to see how you stand.
- Marketing Information System
- You probably already have the data you need about your marketing, but how well are you using it? This self-assessment will open your eyes to the possibilities for improving your marketing success by using what you already know.
- Your Marketing Process
- Have you truly found the right mix of marketing that fits your personal style and services? Knowing the answer requires some hard thinking, and this self-assessment can guide you.
- Value Proposition
- What value do your customers receive? How well do your customers, or prospective customers, understand the value they receive? A key indicator of a solid, successful value proposition is how your customers perceive you, and how you present yourself.
- Branding Your Services
- Does the language of brands and branding make your head spin? Perhaps you understand that a brand can be valuable, but don’t quite understand how. Take this short assessment to see how far along the path to creating and effectively using a brand you are.
- Owner or Employee
- You may have your own business, but are you a business owner or an employee? Take this self-assessment and see.
- Marketing Self-Assessment
- This self-assessment has 30 statements about marketing a service. On a scale of uncertain (1) to certain (5), how do they apply to you?
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